Privacy Policy

Effective Date: May 28, 2019

Last Updated: July 16, 2026

Thank you for visiting www.amycel.com (“website”), which is owned by Amycel, LLC (“Amycel,” “we,” “us,” or “our”).

Scope of This Policy

This privacy policy (this “Policy”) applies to information collected on the website or on other websites that are owned or controlled by Amycel, and on which we post a link to this Policy, and it applies to information collected when you access the website (“access”) and/or place an order with us (“order”) (collectively, website access and orders are referred to as the “Services”). Some of the information we collect through the Services may be “Personal Information,” meaning information that identifies you personally, alone or in combination with other information available to us. Other information may be non-personally identifiable, such as information collected by cookies.

Your Consent

By using our Services, you acknowledge that you have read and understand this Privacy Policy. However, we do not rely on your mere use of our Services as consent for data processing where explicit consent is legally required. Where required by applicable law (such as the General Data Protection Regulation for users in the European Economic Area), we will obtain your explicit, affirmative consent before collecting your personal information, placing non-essential cookies on your device, or sending you promotional marketing communications. You may withdraw your consent at any time by contacting us or updating your cookie preferences.

This Policy is Part of Our Terms of Use

This Policy is part of the Terms of Use that govern your use of the Services. A link to our Terms of Use is provided at the bottom of each page of the Services. Any capitalized terms used herein that are not defined have the same definitions as in the Terms of Use.

Privacy Notices

This Policy may be supplemented or amended from time to time by “privacy notices” posted on the Services. These privacy notices provide a level of detail that we cannot provide in this more general description of our privacy practices. For example, certain pages of the Services may contain privacy notices providing details about the Personal Information we collect on those pages, why we need that information, and choices you may have about the ways we use that information. Privacy practices related to specific contests we may offer will appear in the contest rules.

Your Consent to Other Agreements

When you sign up to use a special feature of the Services, you may be asked to agree to special terms governing your use of the special feature (“Additional Terms”). In such cases, you may be asked to expressly consent to the special terms, for example, by checking a box or clicking on a button marked “I agree.” If any of the terms of the Additional Terms are different than the terms of this Policy, the terms of the Additional Terms will supplement or amend this Policy, but only with respect to the matters governed by the Additional Terms.

Types of Personal Information We Collect

Information You Manually Provide

Amycel collects the Personal Information you manually provide (using your keyboard, mouse, or touchpad) when you use the Services. For example, we collect the information you provide when you create an account, place an order, ask us a question, or otherwise interact with the Services.

Account & Order Information

If you create an account on our website, we may ask you to provide your name, email address, and other information. If you place an order, our third-party payment processor will collect your credit card information.

Contests and Promotions

When you enter contests and/or sweepstakes you may be asked to provide your phone number and/or email address so that we can reach you in the event you win a prize.

Feedback and Correspondence

We may collect any Personal Information you submit on or through the Services when you provide feedback or contact us with questions.

User Generated Content

Some of the information you post to the Services may constitute User Generated Content. All User Generated Content must comply with our Terms of Use.

Information Others Manually Provide

In some areas of the Services, users can submit information about other people. For example, if someone orders a gift or gift card online and wants to send it directly to you, they must submit your name and address. We use this information solely to fulfill the requested order.

Information From Third-Party Social Media Platforms

You may be able to choose to register, log-on, or enhance your profile on the Services through a third-party social media platform, such as Facebook Connect. By doing this, you are asking the third-party social media platform to send us registration information from your profile on that platform. We treat this information as we do any other Personal Information you give to us. The information collected and stored by the third-party remains subject to the third party’s privacy practices.

Information Sent to Us by Your Web Browser

We collect information that is sent to us automatically by your web browser. This information typically includes your IP address, the identity of your Internet service provider, the name and version of your operating system, the name and version of your browser, the date and time of your visit, and the pages you visit. We may link your IP address to account information that identifies you personally.

Cookies and Similar Technologies

We use cookies and similar technologies to collect information about how visitors use the Services, support the features and functionality of the Services, personalize your experience, and serve targeted advertisements. Generally, the information we collect using these web technologies does not identify you personally unless you have created a user account.

Information from your mobile or tablet device

If you access our website through your mobile or tablet device, we may automatically collect certain information from or about your device, including device type, unique ID, IP address, operating system, and browser type.

Information About Third-Party Cookies and Interest-Based Advertising

In addition to the cookies Amycel delivers to your computer, certain third parties may deliver cookies to you for a variety of reasons. For example, we use Google Analytics, a web analytics tool that helps us understand how visitors engage with the Services.

Other third parties (including HubSpot) may deliver cookies to your computer or mobile or tablet device for the purpose of tracking your online behaviors across nonaffiliated websites and delivering targeted advertisements either on the Services or on other websites. Under certain privacy laws, including the California Consumer Privacy Act (CCPA), this activity constitutes the "sharing" and "sale" of personal information.

You have choices about the collection of information by third parties. To opt out of interest-based advertising from many participating companies, please visit http://www.aboutads.info/choices/. California residents can also use the “Do Not Sell or Share My Personal Information” link in the website footer.

How We Use Personal Information Collected Through The Services

Generally, we use the Personal Information we collect through the Services:

• to provide the information, products and services you request;
• for security, credit or fraud prevention purposes;
• to provide you with effective customer service;
• to provide you with a personalized experience when you use the Services;
• to contact you with special offers and other information we believe will be of interest to you (in accordance with applicable law);
• to contact you with information and notices related to your use of the Services;
• to invite you to participate in surveys and provide feedback to us;
• to better understand your needs and interests;
• to improve the content, functionality and usability of the Services;
• to improve our products, services, marketing, and promotional efforts; and
• for any other purpose identified in an applicable privacy notice or other agreement between you and us.

Data Retention

We will retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

How We Share Your Personal Information With Others

Third-Party Service Providers

Amycel shares Personal Information collected through the Services with third-party service providers who act for or on behalf of Amycel to help us operate our Services, conduct promotions, or process payments. These third parties may need information about you to perform their functions but are contractually obligated to protect it.

With Our Affiliates

We may share the information collected through the Services with other companies under common ownership and control with Amycel (“Affiliates”). Our Affiliates may use this information in a manner consistent with this Privacy Policy.

With Promotional Partners

When you enter a contest or promotion, we may share the information you provide with our third-party promotional partners. In these cases, we will provide a privacy notice at the point of collection explaining the sharing and, where required by law, obtain your consent.

Business Transfers

We may transfer your Personal Information to any organization that acquires or merges with us. We will take reasonable measures to protect the Personal Information we disclose, for example, by requiring a prospective purchaser to sign a non-disclosure agreement.

Compliance with Laws and Protection of Our Rights

We may disclose your Personal Information when we, in good faith, believe disclosure is appropriate to comply with the law, a court order or a subpoena, to prevent or investigate a possible crime, or to protect our rights or the rights of others.

As Described in a Privacy Notice

We reserve the right to disclose your Personal Information as described in any privacy notice posted on a page of the Services where you provide that information.

Your Choices and Rights

Marketing Communications

We will include an “opt out” or “unsubscribe” link in each promotional email we send you, so that you can inform us that you do not wish to receive such communications from us in the future.

Account Information

You may change previously expressed preferences regarding how we use your Personal Information by visiting your account settings.

Do Not Track Mechanisms

Because of the changing state of technology and indecision within the industry regarding the meaning of DNT signals, we currently do not make any guarantee that we will honor DNT signals. However, we honor opt-out preference signals sent via the Global Privacy Control (GPC) for California residents.

Access, Update or Correction

You can access, update or correct Personal Information related to your account by visiting your profile settings or by contacting us at privacy@amycel.com.

For Residents of the European Economic Area (EEA), UK, and Switzerland

If you are a resident of the EEA, UK, or Switzerland, you have certain data protection rights under the General Data Protection Regulation (GDPR). Our legal basis for collecting and using the personal information described in this Policy depends on the data we collect and the specific context in which we collect it. We process your data based on:

• Consent: You have given us permission to do so.
• Contract: Processing is necessary for the performance of a contract with you.
• Legitimate Interests: The processing is in our legitimate interests and it’s not overridden by your rights.

You have the following rights:

• The right to access, update or to delete the information we have on you.
• The right of rectification, objection, and restriction of processing.
• The right to data portability.
• The right to withdraw consent at any time.

To exercise these rights, please contact us at privacy@amycel.com. You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data.

Your California Privacy Rights

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):

Right to Know, Correct, and Delete

You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, our business purpose for collecting it, and the categories of third parties with whom we share it. You also have the right to request the correction or deletion of your personal information, subject to certain exceptions.

Right to Opt-Out of Sale or Sharing

We use third-party analytics and advertising services that constitute a "sale" and "sharing" of your personal information under the CCPA. We do not sell your personal information for money. However, we do 'share' your personal information (such as IP addresses and browsing history) with advertising partners to provide you with personalized ads. You have the right to opt-out of this activity. You may exercise this right by clicking the “Do Not Sell or Share My Personal Information” link in our website footer or by broadcasting the Global Privacy Control (GPC) signal.

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights.

To exercise your rights to know, correct, or delete, please submit a verifiable consumer request to us by emailing privacy@amycel.com.

Children’s Privacy

Our Services are not intended for children under the age of 16. We do not knowingly collect Personally Identifiable Information from children under 16 without verifiable parental consent. If you are a parent or guardian and believe that a child has submitted Personal Information on or through the Services without your consent, please contact us at privacy@amycel.com so that we can take appropriate action.

This Policy May Change

This Policy describes Amycel’s current policies and practices with regard to the Personal Information we collect through the Services. We are continually improving and adding to the features and functionality of the Services and the services we offer through the Services. As a result of these changes (or changes in the law), we may need to update or revise this Policy. Accordingly, we reserve the right to update or modify this Policy at any time, without prior notice, by posting the revised version of this Policy behind the link marked “Privacy Policy” at the bottom of each page of the Services. Your continued use of the Services after we have posted the revised Policy constitutes your agreement to be bound by the revised Policy. However, we will honor the terms that were in effect when we gathered data from you. Whenever this Policy is changed, we will update the “effective date” at the top of this page.

Contact Us

If you have any questions about this Policy or our privacy practices, please contact us: